When most people start designing to sell, they usually begin with one big thought: “I’ll make a bit of everything and see what works.” That’s exactly what I did too. One day I’d be designing something soft and floral. The next day something bold and modern. Then rustic. Then cute. Then elegant. Looking back, I can see I was trying to do too many different styles for too many different people. And while experimenting is absolutely part of learning, at some point it can also start to feel a bit exhausting. Because when you try to create for everyone, it often becomes harder to know what to make next. That’s where choosing a niche can help. First of all… what actually is a niche? A niche is usually a particular theme, occasion, audience or style that connects your products together. It doesn’t mean you can only ever create one thing forever. It just means your ideas begin to connect together more naturally. For example: modern minimalist weddings whim...
Here's a question I get asked a lot. Etsy or Zazzle - which is better for starting out? The honest answer is… it depends 😅. I’ll go through the differences to help you decide what might suit you best. And if you’re just creating for fun at the moment (or simply curious how it all works), I hope this gives you a helpful little insight too. I completely understand how daunting it can feel knowing where to start and where to focus your energy. One thing’s for sure…neither Etsy nor Zazzle are a “get rich quick” option. They both take time to build, to learn, and to gain traction. Of course, they’re not the only platforms out there, but they’re the two I’ve had the most experience with (and the most success on), therefore the ones I feel I can really talk about. The two are very different. ZAZZLE Zazzle is a print-on-demand platform, which means your designs are printed onto products only when a customer orders , so you don’t need to hold any stock or hand...